Channel Identities

• BBC1 - This is a non commercial TV channel. this mans that it has no Advertisement and is funded by the TV licences people pay. It is one of the most popular channels and has a range of shows as BBC1 has to conform to certain ideas across all programmes. these are to inform, educate etc. It is also more informative than BBC2

• BBC2 - Self funded like the BBC, Show similar content to the BBC but additionally show offshoot or spin off shows. It is more serious/upper class than BBC1

• ITV - This channel is directed at a younger audience than the BBC. It shows a high number of reality/game shows which are much more relaxed and informal therefore, leading ITV to be more about comedy and entertainment than learning. The channel is also supported by commercials, by selling slots to the highest bidder for advertisements.

• Channel 4 - Channel 4 describes how their identity has always been about transformation and movement. The channel is commercially funded and provide a wide ranges of different TV shows however, those are mostly game shows, sitcoms and soaps. TV shows that are shown on the channel are usually created by third party production companies rather than producing its own shows.

• Channel 5 -

• Netflix - Digital multichannel, funded by monthly package fees based on families, modern form of entertainment. Offers a variety of genres, of both TVs and Shows.

• Amazon Prime Video - Amazon Prime Video has a very similar identity to the one of Netflix. It is also funded by people who purchase memberships and packages in order to be able to have access to the wide range of TV shows and movies that they have on offer.

• Sky - This channel is owned by Rupert Murdoch and is commercially funded.